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Fans react as KSI promises to release special PRIME bottle if Arsenal win title

talksport.com, 9 May 2023, 12:14
Social media sensation KSI has promised to release a limited edition version of his Prime hydration drink, if Arsenal win the Premier League title.

The Gunners sit one point behind leaders Manchester City as the title race enters its final stages.

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Arsenal have got themselves back on track after winning just one of their five league games last month, handing the initiative to Pep Guardiola's side.

But City's game in hand and rampant league form has seen fans enjoy having fun at KSI and Arsenal's expense over the promise.

One fan tweeted; "You've already bottled it?"

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Another wrote: "Guess we're never seeing this bottle then."

Whilst another added: "So you won't release the bottle is what you're saying."

Despite the pessimism around the Gunners' title ambitions, wins over Chelsea and Newcastle have got some Arsenal fans believing once again, and it appears that KSI is one of them.

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The lifelong Arsenal fan is the founder of Prime energy drink alongside business partner and fellow YouTube sensation Logan Paul.

The drink has become subject of a world craze with fans going to extreme lengths to get their hands on a bottle.

In February, Paul claimed that Prime made a whopping £209million in retail sales in their first year and £35m in January 2023 alone.

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The pair have completed sponsorship deals with UFC, Arsenal and WWE since its inception 18-months ago and KSI believes the brand's marketing ploy has been the key to its instant success.

"I think we're already competing quite well with Gatorade and all these other drink brands, Lucozade Sport etc," he told The Sun.

"With us it's all about marketing, man. We just know events, big occasions is what helps sell Prime.

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"When you think of Prime, you think of me and Logan at WrestleMania or me when I'm fighting Temper or me fighting at the O2, two fights in one night.

"These big events constantly, the UFC, Arsenal, the Dodgers baseball. These are the huge things that people think of when they think of Prime.

"And when they want to try and get Prime it's always sold out.

"It's always hard to find and if you do find it, it's always at a stupid price because people are increasing the the price of it because the demand is so high etc.

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