It's not unusual for sporting superstars to collaborate on fashion lines but this is another level.
Giannis Antetokounmpo - aka the 'Greek Freak' - helped the Milwaukee Bucks win the NBA championship for the first time in 50 years and was also named finals MVP in the 2020/21 season.
Now Antetokounmpo has got involved in another half century milestone, as the basketball ace has teamed up with Mattel and his sponsors Nike to mark the 50th anniversary of UNO - and the results are pretty incredible.
The collaboration has seen a unique collection of footwear developed with Antetokounmpo's input.
That includes Nike's Zoom Freak 3 - his signature sneaker - Air Force 1 and Offline with UNO colourways.
"I want every product to be genuine and authentic," said Antetokounmpo.
"The Nike team has done a great job bringing my ideas to life, and I think they've created something for every Nike, UNO and basketball fan in this collection."
The apparel in the collection features a cotton T-shirt and hat, emblazoned with the Bucks star's number in the form of UNO's iconic cards.
It will be available over the next few months on the Nike website.
We want it all. NOW.
UNO remains as popular as ever, but it turns out we have been playing it wrong all these years.
The makers recently revealed you cannot stack +2 and +4 cards on top of each other.
That will be big news to the Tottenham squad, who are famously obsessed with the card game and regularly play it in the dressing room.