Croatia
Indonesia
Nigeria
South Africa

Liverpool's incredible sales record under FSG as Neco Williams nets club £17m

mirror.co.uk, 10 July 2022, 09:24
Liverpool's success under Jurgen Klopp has been down to strong recruitment in the transfer market, but their efforts are also underpinned by a stellar sales record Neco Williams will net Liverpool £17million

The focus on Liverpool's work in the transfer market is often fixed upon those arriving at Anfield, but the club have quietly established quite a reputation for selling too.

Liverpool 's former sporting director Michael Edwards and current recruitment chief Julian Ward have been widely praised for their successful transfer strategy under the ownership of Fenway Sports Group. The duo have overseen the strengthening of Jurgen Klopp's side over the past five years or so. They have spent lots of money in a very successful fashion.

That work has been underpinned by a similarly successful sales strategy, with funds frequently made available by moving on fringe players or valuable young players not needed by Klopp. A good example of the Reds' tactics in the market will be made official soon in the form of Neco Williams' sale to Nottingham Forest.

Liverpool are set to earn £17million for the Wales international, who is a talented full-back but is stuck behind Trent Alexander-Arnold in the pecking order at Anfield. Williams spent the second half of last season on loan with Fulham and his brilliant performances saw his market value sky-rocket.

The 21-year-old will sign a five-year contract with Forest after completing a medical earlier this week. Liverpool will receive an initial fee of £12m, plus £5m in performance-related add-ons, according to Goal.

Williams has only made 33 senior appearances for Liverpool yet will pull in a sizable transfer fee which can be put to use later in this window, or banked for a later date. His move is indicative of Liverpool's success in the sales department, because he is far from the first example of such a move.

HAVE YOUR SAY! Have you been impressed by Liverpool's transfer strategy? Comment below.

This summer, Liverpool have also managed to sell Takumi Minamino to Monaco for £15.5m. Last season had plenty of other good sales too: Harry Wilson to Fulham for £12m and Taiwo Awoniyi to Union Berlin for £6.5m, which got even sweeter when the German side subsequently sold him onto Forest for £17.5m, handing Liverpool a further £1.75m due to a sell-on fee.

Last summer, Liverpool sold Marko Grujic - a player who made zero impact whosoever at the club - to Porto for £10.5m. They made £10m for Dejan Lovren in 2020 from Zenit St Petersburg, despite him being unwanted. Rewind further and there is the £20m sale of Danny Ings to Southampton, the £19m sale of Dominic Solanke to Bournemouth in 2019 and the £16m sale of Jordon Ibe to Bournemouth in 2016.

These sorts of sales are important because they mean that, despite spending big fees on the likes of Virgil van Dijk, Alisson and Darwin Nunez, Liverpool are still doing well in terms of net spend. A study by the CIES Football Observatory earlier this year placed the Reds 14th in Europe in terms of negative net spend over the previous decade. So while Manchester United racked up an astonishing negative net spend of £908m from 2012 to 2022, Liverpool's stood at just a third of that, at £293m.

Liverpool have put Nat Phillips and Ben Davies up for sale this summer and will hope to continue their streak of selling unwanted fringe players for decent transfer fees. Given their record, you wouldn't put it past them.

Top News

22 December 2024 sportsmole.co.uk Dundee Utd vs. Celtic (Sunday, 12.00pm) Celtic, looking to maintain their unbeaten run in the Scottish Premiership, will travel to Tannadice Park on Sunday afternoon to face Dundee United. 22 December 2024 sportsmole.co.uk Everton vs. Chelsea (Sunday, 2.00pm) Chelsea have the chance to go top of the Premier League for a brief time at least when they travel to Goodison Park to face Everton on Sunday. 22 December 2024 sportsmole.co.uk South American giants Palmeiras have reportedly sent an 'initial proposal' to Fulham for midfielder Andreas Pereira. 22 December 2024 talksport.com Nuno Espirito Santo will rival Arne Slot to win the Premier League's Manager of the Year award. 22 December 2024 sportsmole.co.uk Barcelona want to sever ties with attacker Ansu Fati at the earliest opportunity in the January transfer window but the player is rebelling against a move, according to a report. 21 December 2024 sportsmole.co.uk Bayern Munich winger Leroy Sane has confirmed that he wants to remain at the Allianz Arena despite links with a return to the Premier League next year. 21 December 2024 sportsmole.co.uk Serie A powerhouses Napoli have supposedly expressed an interest in signing Manchester United defender Harry Maguire on a free transfer next summer. 21 December 2024 sportsmole.co.uk Alexander Sorloth scored a last-gasp winner as Atletico Madrid defeated Barcelona 2-1 at Estadi Olimpic Lluis Companys to go top of the La Liga table. 21 December 2024 sportsmole.co.uk Arsenal attacker Bukayo Saka has been seen leaving Selhurst Park on crutches after sustaining a suspected hamstring problem in Saturday's 5-1 Premier League win over Crystal Palace. 21 December 2024 sportsmole.co.uk Arsenal have written a new page of English football history thanks to their 5-1 destruction of London rivals Crystal Palace in Saturday's Premier League derby. 21 December 2024 sportsmole.co.uk Round 17 of the 2024-25 Turkish Super Lig will be wrapped up with a clash between two sides from the Marmara region, as Istanbul Basaksehir welcome Kasimpasa to the Basaksehir Fatih Terim Stadyumu on Monday evening. 21 December 2024 talksport.com Leicester loan star Facundo Buonanotte wants to see a Tottenham forward join him so they can rekindle their partnership. 21 December 2024 talksport.com Arsenal's rivals will hate it but they can definitely claim London is red after their 5-1 win over Crystal Palace. 21 December 2024 sportsmole.co.uk Arsenal striker Gabriel Jesus continued his resurgence with two goals as the Gunners demolished Crystal Palace 5-1 in the Premier League at Selhurst Park. 21 December 2024 talksport.com Arsenal fans' worst fears have been realised with Bukayo Saka substituted early with a suspected hamstring injury. 21 December 2024 sportsmole.co.uk Arsenal have suffered a worrying injury blow over Bukayo Saka, who appeared to pick up a hamstring problem in Saturday's Premier League clash with Crystal Palace. 21 December 2024 sportsmole.co.uk Barcelona and Arsenal are reportedly both interested in signing Sevilla midfielder Lucien Agoume, with the France Under-21s international potentially leaving Estadio Ramon next summer. 21 December 2024 sportsmole.co.uk Real Madrid have welcomed Ferland Mendy back into their squad for Sunday's La Liga clash with Sevilla. 21 December 2024 talksport.com Mykhailo Mudryk will be sat ringside at Oleksandr Usyk's rematch with Tyson Fury days after being suspended from football. 21 December 2024 sportsmole.co.uk Southampton have confirmed the appointment of former Roma head coach Ivan Juric as their new manager following the departure of Russell Martin. 21 December 2024 sportsmole.co.uk Newcastle United's 4-0 victory against Ipswich Town on Saturday afternoon at Portman Road ensured that they followed up their qualification for the EFL Cup semi-final with an important three points in the Premier League. 21 December 2024 talksport.com Southampton have confirmed ex-Roma boss Ivan Juric as their new manager to replace Russell Martin. 21 December 2024 sportsmole.co.uk Nottingham Forest enhanced their Champions League credentials and condemned Brentford to their first home loss of the Premier League season with a 2-0 victory at the Gtech Community Stadium. 21 December 2024 talksport.com Jack Grealish burned some bridges with Aston Villa after taunting the club's fans following their victory over Manchester City. 21 December 2024 sportsmole.co.uk A fitting final Premier League match before Christmas Day, Tottenham Hotspur and Liverpool engage in a battle of the behemoths in North London on Sunday afternoon. 21 December 2024 sportsmole.co.uk Aston Villa handed Manchester City a 2-1 defeat on Saturday, adding to the woes of Pep Guardiola's side, who have now endured nine losses in their last 12 matches. 21 December 2024 sportsmole.co.uk Aston Villa head coach Unai Emery has claimed that his side decided to defeat Manchester City "through domination" on Saturday afternoon. 21 December 2024 talksport.com "This is a crisis." 21 December 2024 sportsmole.co.uk Real Madrid will be bidding to return to winning ways in La Liga when they welcome Sevilla to Bernabeu on Sunday. 21 December 2024 sportsmole.co.uk Real Madrid have added Liverpool captain Virgil van Dijk to their wishlist for the summer transfer window, according to a report.