The Cottagers are still searching for a replacement for Aleksandar Mitrovic, who completed a move to Saudi Pro League side Al-Hilal in the summer.
Although they netted three times in Monday's win over Wolverhampton Wanderers, Fulham have struggled to consistently find the net following Mitrovic's departure.
The West London club have registered 13 goals in as many Premier League matches this season - only the three newly-promoted sides have scored fewer.
Marco Silva's current forward options Raul Jimenez, Carlos Vinicius and Rodrigo Muniz have only mustered two league goals between them, highlighting the need for a new striker.
Fulham have been linked with a potential move for Stuttgart's Serhou Guirassy, who has racked up 15 goals in 10 Bundesliga appearances this term.
However, with Guirassy attracting interest from a number of other clubs, Fulham are considering alternative targets.
According to the Daily Mail, the Cottagers are considering a potential move for Broja, having identified similarities with Mitrovic's playing style.
The Albania international has returned to action this season after spending a significant period on the sidelines with a serious knee injury.
Incidentally, Broja's only goal in his five league appearances this season took place in Chelsea's 2-0 win over Fulham in October.
Having started just two Premier League games this season, Broja is in need of regular game time to build up his match fitness.
With Chelsea expected to sign a new striker in the January transfer window, they could allow Broja to leave on a loan deal.
Another possible option for Fulham is Jonas Wind, with the Wolfsburg striker gaining interest after scoring nine goals in 12 Bundesliga games this season.